Monday, February 9, 2009

5 Different Ways to Get Traffic For Your Website

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"My website is on-line now. I don't see any visitors. Submitted the site URL to some search engines, but nothing seems to happen! How am I ever going to get that traffic you talk about?"

Yes, getting that initial traffic is not very difficult if you already have another established website. But what if it is your very first website? Here are five different ways to get started!

Before doing any of these make sure that your site does have something substantial to offer. Otherwise the site will just fall back into obscurity after an initial burst of traffic. What you need, is to turn your first set of visitors into evangelists who will talk about your site on forums and their blogs. If your site is just another "Me Too" site, this is not going to happen. There has to be some thing unique or different about your site. A good "Wow!" factor will also help!

Get Links
Get one or more established websites to link to you. If it is a well known site and you get featured at a reasonably prominent location on that site, you will get a quick flood of traffic. A blogger friend or some one with an established website can help you. If you don't have any one to help you, you will need to be a little creative. If your site is software related you can submit your product to one of the known software download sites.

Get Help from an On-line Community
Get involved at a related on line forum and talk about your interests. Make sure to follow the forum rules. Most forums will allow you to include a signature at the end of your post. Ensure that you also contribute something of value to the forum.

Write Articles

There are sites that accept articles for publication. Write a series of good articles about your field and submit it to such sites. Include information about your site at the end. You can even get articles written for you for a fee. Make sure that your articles are original and provide valuable information.

Issue a Press Release
This is probably the best method to get your site noticed. Create a good newsworthy press release and submit it using one of the on-line PR sites sites like prweb.com or PRNewsware.com. Again, you can get experts to create a good press release for a fee.

Do PPC Advertisements
Create PPC advertisements and use Google Adwords or Yahoo advertising network.

Pay per Click and PPC strategies will be covered next posting.

Related Post:

Ten Things You Should Do To Make Your Website Optimized For Humans and Search Engine Spiders!

Tips On How To Optimize Your Keywords

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Wednesday, February 4, 2009

Tips On How To Optimize Your Keywords

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To get listed correctly in the search engines each page of your site that you want listed needs to be optimized to the best of your ability. Since the keywords that you decide to target will be used throughout the optimization process choosing the right keywords is essential. If you choose the wrong keywords you will not be found in the search engines. If you are not found in the search engines how will anyone find your site?

Since the keywords you choose to optimize your pages with are so important we have put together some tips to help you make sure that you make the right choices. You should utilize these tips when selecting keywords for each page that you plan to submit to the search engines.

Think "specific keyword phrases" not "keywords ". Why? Due to the extreme amount of competition for general terms in the search engines, if your keyword phrases are too general it is very unlikely you will rank well in the search engines. You stand a far better chance to rank well for specific phrases where there is less competition. The resulting traffic, since it is more highly targeted, should also be much higher quality too! Here's an example for a site selling shoes:

Try to think like your target audience. What would they search for when looking for the page you are optimizing? It is very easy to fall in the trap of coming up with a short list of what YOU would search for, but what about everyone else? They will not necessarily use the same keywords as you. You should try to come up with as many keyword phrases as you can think of that relate to the page you are optimizing. Try asking a few friends and family what they would search for when searching for a site like yours.

Check out your competition for ideas. Do a search using keywords that you already know you want to target and click through on the top sites that come up. Once on the site view the source HTML code and view the keywords they have in their meta tags - this should give you many more ideas! Make sure to only use keywords that relate to YOUR site or page. To view the HTML code simply click the 'View' at the top of your web browser then select 'Source', or 'Page Source'.

You should develop a list of keyword phrases, following the tips on this page, for each page that you optimize for the search engines.

Related Post:

Why Creating a "Target Market Snapshot" Will Help You Develop Better Performing Web Pages

Ten Things You Should Do To Make Your Website Optimized For Humans and Search Engine Spiders!
Learn How To Create a Powerful Web Page Headlines

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